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Haus of JR


Curated for the Cool Kids.

Haus of JR is a new brand of children’s luxury designer denim and premiums basics. Hausofjr.com is THE online marketplace for the new brand, with a vision to transform simple basics into everyday essentials with close attention to detail AND to create trendy yet timeless pieces.

Cool parents Chris and Sophia founded Haus of JR in Orange County, CA. Just like their kids’ names, Jordyn and Ryder, each piece in the Haus of JR collection is unisex.

Haus Rewards

The folks at Haus of JR cherish their loyal customers so much, they gain reward points in more ways than purchasing favorite products. They believe that sharing is caring. Customers invite their friends to the Haus of JR store and are instantly rewarded with more reward points. And if their friends love Haus of JR just as much as they do, they’ll continue to be rewarded again and again!

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ESLO Shoes


Kickstarter Campaign is Live!

The Lopez Family wants to make masterfully crafted shoes and boots for your family. It’s a beautiful story, really – all about equality, family and you.

ESLO Craft Goods harnesses 50+ years of authentic shoe-crafting experience to provide your children with modern, sleek and stylish shoes and boots that support and nurture their growing feet. In 1965, the founder’s Grandfather starts this journey in the small town of Jesus Maria, Mexico at a time when men migrate for jobs and women aren’t even allowed to work. Nonetheless, Grandfather advocates on behalf of the local women, and soon, they are the ones helping him build the foundation for the company you see today; one defined by equality, family and passion.

“Our mission is to be the bridge between our family and yours, and build the foundation for a sustainable, philanthropic and innovative children’s shoe company. With your help, we can achieve our dream of sharing Eduardo’s family’s craft with the world and provide your children with the highest quality leather shoe possible.”

Grow With ESLO

The ESLO kickstarter campaign is just days old, and is your chance to have shoes custom made. Ryan Eldridge tells me why the CRT audience will join the journey:

It’s a beautiful story – ESLO’s foundation was built over 50 years ago by providing jobs for women in the local community.

We have generations of experience – Our family has been crafting shoes for three generations. Each pair is imbued with experience, love and quality craftsmanship that has been perfected over this time.

Each shoe is authentically made – We source all our leather from Leon, MX – the leather capital of the western hemisphere. Some of our craftsman have been with the company for decades.

ESLO Shoes: Classic to Modern

During the kickstarter campaign, ESLO is crafting shoes in the classic Wingtip and minimalistic Oxford style, and boots in the modern Chukka style. Perfect for both boys and girls, these shoes are “perfected and refined.” Follow along:

  1. HIGH QUALITY LEATHER – Our shoes and boots are crafted from genuine, all natural leather.
  2. PLUSH LINING – The lining we use provides plush cushioning, giving your child maximum comfort.
  3. FOAM CUSHIONING – This top-layer insole makes each step your child takes relaxed and agreeable.
  4. INSOLE – Our second insole is made of soft, durable leather, which gives your child’s foot a cozy foundation to rest on.
  5. HEEL SUPPORT – This added heel support is the bedrock of each shoe and boot. It keeps everything sturdy and stable.
  6. RUGGED OUTSOLE – The uniquely textured outsole provides maximum traction on virtually any surface
  7. FLEXIBILITY – Our flexibility grooves bend with ease and avoid any material pinching against your child’s foot.
  8. MOISTURE WICKING FABRIC – The moisture wicking material absorbs sweat from the toes, reducing discomfort and smell.

Generational, Diverse and Ready Team

Celina, Eduardo, Lorenc and Ryan are armed with their own unique skill sets. They believe that through their combined passions and efforts, they will use these skills – ranging from experienced product design to streamlined supply chain, quality manufacturing to focused marketing – to provide your children with the most stylish, trendy, comfortable and supportive shoes and boots.

So exciting. Good luck, you guys!

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Lili Collection


Make a Style Statement.

Finding the perfect baby shoes can be challenging, which is why Lili Collection strives to design highly fashionable baby shoes for all babies and toddlers. Whether you’re looking for a special occasion, photo session, something playful or something casual chic — we’re sure to have something you’ll love.

“Lili Collection is born and inspired from my son Liam, aka Lili,” says Megan Linke. “When Liam was born in 2013, we entered the land of all things baby. This is where I discovered how few companies make their shoes here in the states.”

Armed with this knowledge, Megan set out to make her own baby shoes. She takes sewing lessons in New York’s Garment District, learning to make booties and moccasins for Liam “ in every color.” She says, “Moms in the neighborhood took notice and would ask if I could make them a pair. After enough interest — Lili Collection was born.”

Made in the USA

Lili Collection prides itself on two things that are rare to find in today’s market; handcrafted and Made in the USA. “I personally handpick the leather and believe this is essential to producing high quality products,” Megan says. “Lili Collection believes in the notion that great design and craftsmanship equals patronage for generations to come.”

The company is known are known for fun handmade moccasins, oxfords and loafers that are stylish, comfortable and easy to put on.

Megan says, “Lili Collection has grown beyond our wildest dreams since opening in 2014” The company has been featured in have been featured in many leading publications including Pregnancy & Newborn Magazine, Parents, Footwear News, Glamour and popular industry blogs; Megan’s been interviewed by local television stations, the Hallmark Channel and more. Several celebrity moms and dads have given Lili Collection their seal of approval.

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Poco Nido


Take a Whistle-Stop Tour ‘Round the Global Zoo with a New Mini Shoe Collection.

In 2011, Catherine Lobley starts a Poco Nido. A footwear designer and mother of two, Catherine decides to use her talents to create her own alternative the tired, unimaginative shoes available for children at the time. That’s when her Mini Shoe is born.

Over the last three years, Poco Nido has grown to include over 70 retailers and five distributors worldwide. The UK brand is recognized with two consecutive gold awards at the Loved By Parents Awards for best baby footwear and is shortlisted for best baby fashion brand in the PP&P awards.

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Design Personality

Poco Nido style is deeply rooted in a love of color and pattern. Designers Catherine and Joanna don’t follow trends, they design based on whatever pops into their heads. They take inspiration from travel, children’s stories, patterns, symmetry, a dislike for over-packaging, a passion for upcycling and frustration with fastenings.

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SS17 Mini Shoe Collection

Right now, Poco Nido is excited to announce its wildest range of mini shoes yet. Inspired by adventures and animals from all around the world, the SS17 collection features eight new prints with roosters, whales, zebras, elephants and armadillos. There’s a travel print with stickers and boarding passes, an English Garden design and a print inspired by Native Americans, too.

“Creating our SS17 range of Mini Shoes was great fun,” Catherine says. “As a team, we love animals, nature and bold colors. How these elements are brought together in our latest range of prints is what makes it so exciting. Five years on after the first mini shoe was launched, we know what our customers love to see and we cannot wait to show off our new collection.”

In addition to the eight new prints, the Mini Shoe will also be available in a selection of plain colors including cornflower blue, pink and lime green, which have been chosen to complement the printed collection.

Poco Nido’s signature Mini Shoes are made from 100% cotton with suede sole, use non-toxic inks and feature a hidden elastic for extra comfort. They are available in sizes EU 17-22, from 3-6 months.

The company also designs children’s clothing, essential accessories and gift sets. Wholesale available here: https://wholesale.poconido.com.

10 Must-Know Trade Show Facts [Infographic]


Prepare for the upcoming trade show season!

Stacey Woods, Business Development Manager at mobile commerce solutions company Pepperi, shares this handy dandy infographic to help you prepare for Playtime New York February 12-14 and any trade show you’re planning to attend in 2017.

“The top 10 must-know facts include how many attendees have buying authority, how many of them are first-timers, how many have buying intent, and much more,” Stacey says. While you’re at it, take the opportunity to stop by and meet with Pepperi at the shows – if you have the chance!

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Top 40 Kids Fashion Blogs


Children’s Retail Today is on the list! 

Happy New Year to me! Anuj Agarwal, founder of Feedspot, just let me know that Children’s Retail Today has been selected by the company’s panelists as one of the Top 40 Kids Fashion Blogs on the web.

“I personally give you a high-five and want to thank you for your contribution to this world,” Anuj says. “This is the most comprehensive list of top kids fashion blogs on the internet and I’m honored to have you as part of this!”

Best Kids Fashion Blogs List

The list features the best kids fashion blogs from the thousands in Feedspot’s index using search and social metrics. Anuj and his team plan to refresh this data once a week.

The Top 40 are ranked based on following criteria:

  • Google reputation and Google search ranking
  • Influence and popularity on Facebook, twitter and other social media sites
  • Quality and consistency of posts
  • Feedspot’s editorial team and expert review

So, this explains the nifty award on CRT’s home page! Thanks so much, Feedspot.

CRT Stats Update

Here’s an update on CRT’s stats you see on Feedspot’s Top 40 list. CRT typically publishes once a week, on Wednesdays. According to WordPress, CRT has more than 800 followers; an average of 115 people view the site on a daily basis. Get social with CRT on Facebook, Twitter and LinkedIn. For a handy list of children’s fashion trade shows, click here. If you’re wondering what childrenswear folks think of CRT, read our testimonials.

What is Feedspot?

The Feedspot Blog Reader is a fast, easy and simple way to keep up with all your favorite blogs and websites in one place. Through Feedspot’s apps and website, you can also discover new blogs and website, too – Feedspot reviews a plethora of blog types, picks the best and lists them for you on their blog. I know I’m going to check out a few of the other Top 40. Pretty cool, huh?

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Shēdo Lane


Welcome to the SwimZip Family!

The SwimZip family of products has been working to develop a sun protective apparel line that focuses equally on sun protection, comfort and fashion. So, they couldn’t be more excited about introducing Shēdo Lane.

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Shēdo Lane is a luxury sun protection apparel brand that captures the perfect blend of form and fashion. The sun protective clothing utilizes the highest rated, UPF 50+, UV sun protective fabric in complimenting styles. Whether it is a morning walk on the beach, a playdate at a favorite playground, an afternoon cup of tea on the patio or drinks with friends around the pool, Shēdo Lane keeps you covered from the sun’s rays – so you and your family can indulge in the sun and get on with living your dreams!

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UV Fashion All Year Round

Skin cancer is the most common form of cancer in the world. One bad sunburn can have life-long effects, so keeping your kids sun safe at a young age is so important.

For family-run Shēdo Lane, skin cancer is a big concern for the company due to personal experience. Shēdo Lane is designed, tested, worn and embraced by them; they are dedicated to producing the best quality sun protection clothing possible – the kind of stylish sun protective apparel we all want protecting our children, family and friends.

Shēdo Lane also believes in giving back, donating 5% of net profits to non-profit skin cancer fighting organizations. “We know firsthand the ubiquitousness and danger of skin cancer and are working to protect people from it and help cure this terrible disease,” they say.

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As Seen on ABC’s Shark Tank

SwimZip makes UPF 50+ Sun Protective Clothing like baby, women’s and men’s rash guard swimwear and cover-ups; long sleeve sun suits and sun hats; men’s, women’s, toddler’s and baby’s sun protection swim shirts, swimsuits and zip rashguards; and SwimZip Round and Circle Towels.