Dos & Don’ts for Donating Children’s Goods to Hurricane Victims


A message from Gary C. Smith, President and CEO of NAEIR, the largest gifts-in-kind organization in America.

One of the great things about American children’s retail and manufacturing companies is that when disaster strikes, many of us want to help. Our response is often a powerful urge to rush what we think will be helpful supplies straight to the disaster zone.

Think twice! Very often, such supplies do more harm to good. In the chaotic aftermath of a storm or flood, goods are often left to go to waste. For example, we recently learned that more than a year after Hurricane Maria devastated Puerto Rico, 10 trailers full of rotting, rodent-infested donations were discovered in a parking lot,

Worse yet, these spontaneous donations can clog up valuable staging space and transportation zones, hampering relief efforts of those on the ground. After Hurricane Mitch hit Honduras, cargo planes carrying life-saving supplies were unable to land because the runways were covered with boxes of useless winter clothing donations.

This is such a wide-spread problem, relief workers have dubbed it “the disaster after the disaster.”

However, companies can truly make a difference for victims of disasters. Here are two things you can do that will make the right kind of difference:

  • Make a financial contribution to a reputable not-for-profit that specializes in disaster relief and has a proven track record of delivering aid. That way, your donated funds can be used to purchases what’s needed most – often food, water and medicine.
  • If you have goods you’d like to give, don’t ship them to the disaster site: donate them to a national gifts-in-kind organization. These are 501c3 nonprofits that accept corporate product donations (aka “gifts-in kind”), then redistribute them to qualified nonprofits upon request. They have a process in place for delivering goods into the hands of those who are primed to receive them, after confirming they’re qualified nonprofits.

For corporate donors, joining a gifts-in-kind organization is simple and free (generally, you simply complete an online form). Once your company is accepted, you can donate at any time.

How it works: you provide the organization with an inventory of your donation, and once it’s approved, ship it to a designated location. The organization takes it from there.

In addition to corporate-wide gratification, there are compelling business benefits here. Product donations are tax deductible. In fact, if your firm is a C Corp, it’s eligible for a tax deduction up to twice the cost of the merchandise you donate, thanks to a little-known section of tax code, IRC Section 170(e)(3).

Gifts-in-kind donating is also an easy way to keep inventory current and warehouses in order, since overstocks, out-of-season merchandise and even returns are accepted. In addition, your organization will advise you what specific charities requested and received your goods – providing some good news to share with employees and customers.

In short, it’s a great thing when America’s corporate citizens want to help victims of natural disasters, as well as those in need year-round. But to be truly helpful, it has to be done right.

About National Association for the Exchange of Industrial Resources

Galesburg, Illinois-based NAEIR, National Association for the Exchange of Industrial Resources  has received donations of excess inventory from more than 8,000 U.S. corporations and redistributed more than $3 billion in products to non-profits and schools.

The gifts-in-kind organization provides FREE merchandise year-round, including clothing, office, maintenance and janitorial supplies, paper goods, plus much more. Learn more by visiting naeir.org. Gary C. Smith may be reached at 800-562-0955.

Advertisements
Image

Bloom Kids Essentials


They’ve got kids’ backs … and their bottoms (hee-hee)!

The business of children’s underwear demands attention, especially for the girl who can’t abide creeping, pinching or shifty undies. The folks at Bloom Kids Essentials provide girls with top of the line, eco-friendly underwear that stays put. They’ve been making comfortable kids underwear since 2009 and launched this new organic line in 2017.

Made from the softest organic cotton for the ultimate in comfort and function, Bloom Kids Essentials are a sanity-saver for parents who’ve endured tantrums and fits, and for kids who go commando because they can’t stand the skin-crawling discomfort of regular underwear. With flat-lock seams and smoothie-soft waistbands, these undies “cater to the discerning tush that appreciates a wedgie-free existence with unmatched comfort and state-of-the-art design.” Kids seem to agree.

“It’s like wearing fluff on my butt.”

            -Qynne, 4 yrs

Mainstream fabrics can be full of harmful ingredients, so the softer-than-soft organic cotton, eco-friendly dyes and water-based inks used to manufacture Bloom Kids Essentials keep it good for the environment and great for your kids – with comfort, sustainability and style to boot. Less chemicals equals healthier bodies, after all.

Image

CURATE @ Children’s Club


Children’s Club débuts CURATE, an elevated showcase for global children’s wear collections.

Children’s Club returns to New York’s Jacob Javits Center August 5-7 with a selection of the best children’s brands in the market across newborn to age 12, layette items, fashion accessories, footwear, toys and gifts.

This August, the show débuts a new destination that highlights the most elevated children’s collections from the SS’19 season, re-imagines the show floor to offer a new perspective of the kidswear marketplace and will serve as the destination for retailers to engage with the most innovative designers in children’s fashion.

“Our mission for 2018/2019 is to build the momentum behind the children’s wear market and unify the children’s community on both a domestic and global scale. The launch of CURATE is the first step in developing more aspirational neighborhoods that continue our mission to reimagine the children’s market,” VP and Brand Director Shawn Hazan says. “The area will offer our retailers a platform for exploration, discovery and networking with an elevated selection of well-merchandised brands. We’re launching Curate with over 45 internationally-inspired collections, an unprecedented representation for Children’s Club.”

A “neighborhood” at the entrance to the show, the new CURATE @ Children’s Club features as well-known brands from Italy, France, Spain, Portugal, Romania, United Kingdom, Denmark, Belgium, Sweden, The U.S., Canada and Turkey: 3 Pommes, KENZO, Lil’ Lemons by For Love and Lemons, Petite Coco and Tartine et Chocolat. In addition, actress and lifestyle expert Haylie Duff will also be at the show with brand, Little Moon Society.

More new things at the August edition of Children’s Club:

FRESH @ Children’s Club – In response to retailer request, Children’s Club is proud to feature over 100 new, emerging and never seen before collections at market.

The Classroom @ Children’s Club – In response to conversations with both brands and buyers, Children’s Club launches The Classroom, an ongoing educational experience designed to address hot topic items impacting the children’s retail community.

UBM Fashion and Children’s Club

In June 2018, UBM Fashion combined with Informa PLC to form UBM Fashion, a leading B2B information services group and the largest B2B event organizer in the world. Children’s Club, the international exhibition featuring every category of children’s clothing from newborn to age 12, layette items, fashion accessories, footwear, toys and gifts, is now organized by UBM Fashion.

Image

Get Up and Go!


pediped® collaborates with The Nik Naks to encourage summer adventures for kids.

This summer, award-winning children’s footwear brand pediped® is collaborating with The Nik Naks on an original song and music video that encourages kids to enjoy summer adventures.

The original song “Get Up and Go” follows the adventures of two friends as they take a trip guided by their own imaginations. Equipped with pediped’s shoes from the Adventure Line, they are prepared to explore any terrain, from distant planets to their own backyard. The music inspires children to stay active and explore the world around them. The water-safe, rugged and machine-washable shoes in pediped’s Adventure Line, which has 11 new styles for 2018, are ready to go wherever exploring feet can take them.

The full “Get Up and Go” video can be viewed on www.pediped.com/theniknaks and the song or full album can be downloaded on TheNikNaks.com. Purchase of the album includes a credit on pediped.com equivalent to the cost.

Las Vegas-based musicians Sam Lemos and Jean-Francois are the duo The Nik Naks, the band that imagined this music-based multimedia project appealing to both parents and their children. As dedicated fathers, their combined passion for both music and family life inspired them to expand into the world of kids’ music. Both Sam and Jean-Francois are songwriters, multi-instrumentalists and professional musicians. Their professional credits include playing with Boyz II Men, Cirque Du Soleil, Matt Goss and Noel Gallagher. They are also involved in many original projects in the burgeoning Las Vegas music scene.

The pediped® Spring/Summer 2018 Adventure Line is now available for purchase online at www.pediped.com and in select retail stores.

Image

Aristocrat Kids


Magic happens to those who believe …

For Dace Zvirbule, founder and creative director of Aristocrat Kids, dressing her two daughters serves as the main source of inspiration in creating luxury apparel, where she emphasizes the highest quality, luxurious comfort and unique stylistic identity for children.

Famous for its distinguishing fairy tale style, Dace establishes Aristocrat Kids in 2013, gaining international recognition quickly due to the bespoke quality ready-to-wear and accessory collections for girls aged from 9 months to 12 years, each piece made by a single tailor in Aristocrat Kids Atelier.

Dace has a passion for true beauty that hides in the smallest details. Her brand is based on “a royal tale,” a story about the magical adventures of princess Alexandra in her Royal Kingdom. Each seasonal collection opens a new chapter in the fairy tale, full of magical moments and extraordinary places, and that wearing these charming dresses is the way to give back to children the sweetness and joy of happy childhood.

Thanks to the beautiful special occasion dresses, the brand is the reference when it comes to choosing an outfit for different festivities, red carpet events and religious ceremonies. The timeless pieces can be passed on to little sisters and next generations for years to come.

Dace’s exclusive line for newborn babies, Royal Baby, includes a clothing collection for boys and girls from 0 months up to 24 months, bed linen, toys and tableware. Each Royal Baby item is handmade from the best quality natural materials, using the highest standards of craftsmanship. Royal Baby hand woven textiles are unique in that amber yarn is woven into the fabrics. Amber is a natural gemstone found in the Baltic Sea with powerful soothing and stress relieving abilities, scientifically proven to take away stress, ease pains, block ultraviolet rays, regenerate skin cells and keep the body toned. Once known to be a lucky charm for the kings of Egypt, the Royal Baby line uses amber’s power to provide a soothing and calming effect for the baby.

Image

Picture This Clothing


Wear Your Imagination.

Jaimee Newberry is co-founder and CEO of Picture This Clothing (made with love in Las Vegas), a company that lets kids and their parents design their own clothes.

She’s also Mom to daughters Sophia and Zia and her company has a wonderful back story:

“One winter break, Zia draws a picture of a rainbow dress. When I see it, I excitedly say, ‘I can make that!’ Nearly $100 of fabric and 12 hours of work later, Zia puts on the finished dress and exclaims, “I’m wearing my imagination!’”

And so, a fabulous tagline is born. After seeing Zia’s excitement, Jaimee sets out to make it possible for other children to experience the gift of wearing their imagination. Her first challenge is getting the cost down to something that could be practical for everyone. It is her boyfriend who comes up with the big idea of transforming kids’ artwork directly into their own custom-designed clothes.

“Picture This Clothing was born through this story of fun, creativity, and love right in our own home,” Jaimee says. “Thanks to an amazing growing team, we are proud to share it with you and your family.”

How It Works

  • Print & Design – Print out a template and watch your kids unleash hands-on imagination
  • Picture This Magic – Send a good picture of the artwork and Picture This will bring it to life
  • Rock Your Creation – Wear your imagination out loud with your amazing one-of-a-kind piece of art

Kids (and Big Kids) can create dresses and t-shirts; there’s also an option to create a personalized gift certificate and birthday cards. You can also shop their ready-made designs, too.

Picture This also offers party kits that make the experience of designing your imaginative clothing a crazy-fun group activity. They have all the materials to help you plan the event, including invitations, prep-checklist, supplies, themes and an RSVP guest list. Print out as many free t-shirt and dress templates as you need, take lots of photos and be sure to get your party discount code as well as tips on how to photograph.

Sounds fantastically fun!

Image

Mariposa Childrens Boutique


Your child will love Spanish style at discount prices.*

Mariposa Childrens Boutique is a family-run online boutique specializing in the import of high quality, stunning children’s wear from Spain. The online retailer based in Liverpool, UK caters to a worldwide customer base.

Angela Brown founded Mariposa Childrens Boutique in 2011 in Liverpool, UK after spending six years in Spain. “I developed a passion for the beautiful intricate designs of Spanish children’s wear and I knew I had to bring it to the UK, to fill the gap in the market for high quality items at affordable high street prices,” she says. “We travel to Spain regularly to source our stock from Spanish designers and to find the best traditional baby and children’s clothing.”

Currently Mariposa works with Miranda, Dolce Petit, Artesania Sonata, Baja Costura, Nekenia, Pangasa Baby, La Infantita, Duerme Safilla and Belcoquet, among others. All designer clothes and accessories are offered at discount prices. *A su hijo le encantará el estilo español a precios de descuento.

Join Mariposa’s mailing list to be the first to hear about new arrivals and promotions.