They’ve got kids’ backs … and their bottoms (hee-hee)!
The business of children’s underwear demands attention, especially for the girl who can’t abide creeping, pinching or shifty undies. The folks at Bloom Kids Essentials provide girls with top of the line, eco-friendly underwear that stays put. They’ve been making comfortable kids underwear since 2009 and launched this new organic line in 2017.
Made from the softest organic cotton for the ultimate in comfort and function, Bloom Kids Essentials are a sanity-saver for parents who’ve endured tantrums and fits, and for kids who go commando because they can’t stand the skin-crawling discomfort of regular underwear. With flat-lock seams and smoothie-soft waistbands, these undies “cater to the discerning tush that appreciates a wedgie-free existence with unmatched comfort and state-of-the-art design.” Kids seem to agree.
“It’s like wearing fluff on my butt.”
-Qynne, 4 yrs
Mainstream fabrics can be full of harmful ingredients, so the softer-than-soft organic cotton, eco-friendly dyes and water-based inks used to manufacture Bloom Kids Essentials keep it good for the environment and great for your kids – with comfort, sustainability and style to boot. Less chemicals equals healthier bodies, after all.
Playful & Stylish Clothes, Shoes & Accessories for Babies, Kids and Tweens
Kodomo is a children’s retailer that sells the cutest items for boys and girls from their stores in Massachusetts (two in Boston and the newest brick and mortar in Chestnut Hill) and online.
All the designers Kodomo partners with are hand-selected for their ethics and business practices and styles are hand-picked for their playfulness – quite a fabulous list that is growing all the time:
Genesis of Kodomo
For those who wonder, it’s pronounced kuh-doh-moh and it means “child” in Japanese. Founder Jasmine’s favorite memory of her early childhood spent in Japan is the Children’s Day holiday each May, a celebration of children’s personalities and their happiness. She founded Kodomo with this idea to respect the “powerful personalities” of the smallest shoppers and to emulate the happiness they express every day through the merchandise they offer.
And that means slow fashion.
Slow or ethical fashion embraces a transparent clothing creation process. It encompasses all steps taken to bring a garment or an accessory from the concept stage through the design phase, to production and finally to the point of sale. Great consideration is paid to each part of the manufacturing process, such as appropriate wages paid to workers, up-to-date factory conditions and maintenance, fabrics sourced with environmental impact in mind and sustainability and care are at the heart of every business decision.
Kodomo says their customers feel good about what they buy and are “tickled pink” about what they wear.
Don’t doubt it!
Magic happens to those who believe …
For Dace Zvirbule, founder and creative director of Aristocrat Kids, dressing her two daughters serves as the main source of inspiration in creating luxury apparel, where she emphasizes the highest quality, luxurious comfort and unique stylistic identity for children.
Famous for its distinguishing fairy tale style, Dace establishes Aristocrat Kids in 2013, gaining international recognition quickly due to the bespoke quality ready-to-wear and accessory collections for girls aged from 9 months to 12 years, each piece made by a single tailor in Aristocrat Kids Atelier.
Dace has a passion for true beauty that hides in the smallest details. Her brand is based on “a royal tale,” a story about the magical adventures of princess Alexandra in her Royal Kingdom. Each seasonal collection opens a new chapter in the fairy tale, full of magical moments and extraordinary places, and that wearing these charming dresses is the way to give back to children the sweetness and joy of happy childhood.
Thanks to the beautiful special occasion dresses, the brand is the reference when it comes to choosing an outfit for different festivities, red carpet events and religious ceremonies. The timeless pieces can be passed on to little sisters and next generations for years to come.
Dace’s exclusive line for newborn babies, Royal Baby, includes a clothing collection for boys and girls from 0 months up to 24 months, bed linen, toys and tableware. Each Royal Baby item is handmade from the best quality natural materials, using the highest standards of craftsmanship. Royal Baby hand woven textiles are unique in that amber yarn is woven into the fabrics. Amber is a natural gemstone found in the Baltic Sea with powerful soothing and stress relieving abilities, scientifically proven to take away stress, ease pains, block ultraviolet rays, regenerate skin cells and keep the body toned. Once known to be a lucky charm for the kings of Egypt, the Royal Baby line uses amber’s power to provide a soothing and calming effect for the baby.
Bridging the gap between young girl and young lady.
Delicate Seams is a line of age-appropriate, inclusive garments for adolescent girls, available for sale at Delicate Seams’ e-commerce destination, delicateseams.com. The amazingly comfortable undergarment line is a labor of love for Southern California mompreneuer Aida Yodites. “As a mother, I simply could not be more proud and excited about Delicate Seams, which was founded on the simple principles of being functionally comfortable, age-appropriate, and inclusive, inspired by the needs of my daughter, Faith,” Aida says.
Delicate Seams’ first offering is a line of undergarments for girls ages 10 to 14, in a variety of inclusive tones for girls of all ethnic backgrounds.
Aida says Delicate Seams must be seen – and tried on – to be believed. Not satisfied with what’s available in the mall and big box stores, she created a line of girls’ clothing that is truly a cut above: amazingly soft and comfortable, with forgiving fabric, ensuring that each piece can accommodate a variety of body types. “This is the only line of undergarments for girls in this age range that I’m aware of to feature flesh color tones from across the spectrum, ensuring that girls of all backgrounds can experience the Delicate Seams difference!”
For Aida, her beautiful new brand is also about bringing positive messages to adolescent girls – promoting modesty and building confidence. Aida plans to launch a line of sleepwear and a line of swimwear for tween girls in the future.
Your child will love Spanish style at discount prices.*
Mariposa Childrens Boutique is a family-run online boutique specializing in the import of high quality, stunning children’s wear from Spain. The online retailer based in Liverpool, UK caters to a worldwide customer base.
Angela Brown founded Mariposa Childrens Boutique in 2011 in Liverpool, UK after spending six years in Spain. “I developed a passion for the beautiful intricate designs of Spanish children’s wear and I knew I had to bring it to the UK, to fill the gap in the market for high quality items at affordable high street prices,” she says. “We travel to Spain regularly to source our stock from Spanish designers and to find the best traditional baby and children’s clothing.”
Currently Mariposa works with Miranda, Dolce Petit, Artesania Sonata, Baja Costura, Nekenia, Pangasa Baby, La Infantita, Duerme Safilla and Belcoquet, among others. All designer clothes and accessories are offered at discount prices. *A su hijo le encantará el estilo español a precios de descuento.
Join Mariposa’s mailing list to be the first to hear about new arrivals and promotions.
New Norwegian kid-friendly brand is designing comfort and quality for your little ones.
Marta and her husband live in Stavanger, Norway. They recently launched a modern, minimalist children’s brand called ZigZag for children ages one to six years – and it’s adorable.
“I make the clothes and scout for cool fabrics myself,” Marta tells us. “The mission and idea behind ZigZag is to make something that’s “designer” but not pretentious, simple but with a little sophistication, for parents who want to avoid chain stores and get something comfy for their kids.”
ZigZag wants you to enjoy dressing up your little ones, which should be easy with ZigZag’s always-new and innovative patterns and designs. Marta’s clothes, swaddle and blankets are tested by her friends’ kids -so cute. Seeing a smile on one of her small customer’s faces is one of the most rewarding feelings she can get.
Cool kicks with a cause for kids and their Moms.
SUNS Shoes is a unique collection of footwear made from an innovative material that comes to life with vibrant color and hidden surprises when exposed to the sunlight.
Created by Craig Reingold of Sperry Top-Sider & Toms shoes, his wife Jeanette, Dave Mesicek of Sperry Top-Sider & Common Soles and his wife Lisa, SUNS uses the positive energy of the sun to not only a fun pair of shoes, they are bringing sunshine into the lives of others by inspiring acts of kindness, empathy and gratitude to make the world a better place for all.
Simple Acts of Kindness (AOKs)
As they like to say, at SUNS their product is footwear, yet their mission transcends the brand. As parents, these founding couples have witnessed the detrimental impact that bullying, negativity and violence can have on kids. Two of their daughters came up with a plan and started an initiative at their school to increase and spread positivity through a program based around being kind to one another. It caught on amongst the other students at their school and other schools in the area. The SUNS creators are inspired by their efforts, making SUNS mission to join the movement to make the world a brighter, happier place through simple acts of kindness.
The idea is very simple – an act of kindness, no matter how small can make someone’s day better. If we all try to be nicer to each other, the outcome has a ripple effect of spreading smiles. Who couldn’t support that?
- Hold the door for a stranger.
- Tell a friend you appreciate them.
- Send a thank you note to your teacher.
- Take a co-worker to lunch.
- Tell a family member you love them.
- Help a friend with a project.
- What would you do to make someone’s day?
“The culture that SUNS promotes isn’t about ignoring problems, it’s about doing the little things that everyone can to help us get through those cloudy days,” they say. “It’s about remembering the sunlight right behind the rain, that helps us feel empowered to perform acts of kindness that can help make our world brighter each day.”