Award-winning 3-in-1 baby bag line makes U.S. début.

portland detailU.K.-based PacaPod Ltd. manufactures stylish, high quality diaper bags with a unique and award-winning 3-in-1 baby organization system. The one-of-a-kind PacaPod is now available in the U.S., online and in select buybuy BABY stores nationwide.

PacaPod’s ingenious “three bags for the price of one” concept – a stylish outer bag containing two detachable “Pods,” one for feeding and one for changing- is super versatile. The pods can be quickly removed from the main bag and clipped to a stroller/luggage cart/car seat, used as mini cool bags and even function as a backpack for older children. All features and compartments are picture-labeled for simplicity.

092514_CRTPost_PacaPod_03The Changer Pod and Feeder Pod keeps baby’s food and bottles separate, hygienically and cleverly packed away from diapers and wipes in their own individual pods. The Feeder Pod contains an insulated bottle cover and space for four bottles and the Changer Pod neatly stores diapering essentials and includes a change mat to enable convenient one-hand changing.  PacaPod allows parents freedom, versatility and a stress free solution for time away from home, whether it’s a stroll in the city or a hike up a mountain.  For use beyond the baby years, all Pacapod bags can also function as laptop bags.

“As a mom when I needed something, I wanted to reach it quickly and easily,” founder/designer Jacqueline Waggett says. “Life is hectic enough with kids and knowing that I’m organized is one less thing to worry about. I design each and every PacaPod bag to help make the experience of being out and about as a parent a little easier. For me, PacaPod is about a sense of liberation. When I’m organized, I’m happy.”


Jacqueline founded PacaPod in 2008. Before launching her own brand, she was a designer for the Animal and Ellesse outdoor clothing brands.  An experienced world traveler, she adapted her bicycle panniers while cycling in New Zealand into separate compartments to make travel gear easy to pack and retrieve. Her eye for design, combined with the tips she learned for travelling light and being organized, came in handy when she realized that there was a gap in the market for great-looking and practical baby bags.  She found that most of the available baby bags were lacking in space and features and styles too were not appealing to dads.

092514_CRTPost_PacaPod_05PacaPod has received numerous international industry accolades and awards from media and organizations including Practical Parenting & Pregnancy, Junior Design, Mumpreneur and Loved by Parents.  PacaPod bags can be found in Europe at major retailers including John Lewis, Mothercare, El Corte inglés and Jojo Maman Bebe.

In the U.S., PacaPod débuts a total of 13 shoulder bags, satchels and unisex design style bags offered in three collections -Luxury, Classic and Pattern.


Fashionable, functional carryalls for Moms and Dads who “need it all.” 

092413_TWELVElittle_01Launched in June, TWELVElittle is (might I say lovely-named) a New York-based company that makes baby bags, diaper clutches, accessories, designed with style and engineered with practicality.

Made of high quality, water resistant fabrics and supple leather, TWELVElittle bags not only make it super easy to call any baby essential, they transform into the most fashionable accessory for any Mom or Dad, after baby grows up.

Our TWELVElittle baby bags are precisely made to assist every parent at the right moment, and capture every experience with ease and grace.

092413_TWELVElittle_IllustrationCarry Your Inner Animal. According to the Asian zodiac, I was born in the year of the Rooster. “Roosters are good at listening and keeping promises. By being natural observers, they are knowledgeable and resourceful,” it tells me on the company’s 12 LITTLE WONDERS web page, where each wonder -an animal that represents the year each child is born- is explained and illustrated by Catherine Min. Catherine’s illustrations evolved into the 12 LITTLE WONDERS dangles, “perfect little reminders of how special every child is.” The leather dangles can be used as keychains or personal identity jewels. I love these!

092413_TWELVElittle_03Bonding Over Baby Bags. Julia Min and her friend Jenny first met at Rhode Island School of Design while both studied for their BFA in Industrial Design. Each chose a fashion career designing handbags –and it was the search for the perfect baby bag that brought them together again to launch TWELVElittle. Juila is inspired by her son Noah and daughter Noelle, and Jenny is a world traveler and animal lover –one reason why TWELVElittle bags are so handy while on a trip to anywhere-land! Great job, ladies!

tokidoki x Ju-Ju-Be Collection

Popular diaper bag company collaborates with pop culture brand on a new collection now available.

Ju-Ju-Be™ diaper bags combine technology and style into the hottest, fashionable, fun bags around. Now, the company partners with pop culture brand tokidoki on a brand new collection now available in stores. Stand-out features of the tokidoki x Ju-Ju-Be collection include exclusive trims, embossed linings and co-branded pull zippers on items made from antimicrobial, Teflon®-treated fabric to reduce odor and help prevent stains. The machine washable collections also has ergonomically-curved straps, memory foam changing pads, plenty of compartments for organization, insulated bottle pockets for climate control and all-metal hardware.

Tokidoki translates as ‘sometimes’ in Japanese.

Launched in 2005 and known for its fun features, the definitive Ju-Ju-Be Super-Smart bag has the outstanding quality and detail Ju-Ju-Be is known for, including crumb drains and mommy pockets. The collection features tokidoki’s signature urban prints, Iconic and TD Dreams, in 11 unique styles of backpacks, wristlets, totes and messenger bags that appeal to consumers of all ages.

The sought-after global lifestyle brand tokidoki® is the vision of Italian artist Simone Legno and his partners, Pooneh Mohajer and Ivan Arnold. Since débuting in 2005, tokidoki has amassed a cult-like following for its larger-than-life characters and megawatt partnerships with iconic brands Hello Kitty, Karl Lagerfeld, LeSportsac, Barbie, Onitsuka Tiger, Marvel and others.

  • Children’s Retail Today publishes new posts on Tuesdays, Wednesdays and Thursdays. If you want to get the word out about your innovative, imaginative and inspiring products for children, contact me today!

Perry Mackin Lady Chic

Frumpy family is definitely out, as these chic diaper bags declare.

Perry Mackin has come to the rescue of every mom who needs to refresh her fashion image. The company designs diaper bags in a high-quality, water-resistant fabric –worthy of the runway, really. They’re beautiful, versatile and so packed with helpful stuff, anybody would be happy to dress them up … or down.

Perry Mackin was born to allow you to be a busy and committed mother without losing your sense of style or fashion.

Two moms decide to combine practicality and affordability with the specific needs of a diaper bag -baby gadgets, toys and essentials can be stored conveniently in the many inside pockets- and they came up with a bag that’s not only versatile, but it lets mom focus on all the excitement of motherhood in style.

Lady chic!

  • Another Rachel Florio PR client! Children’s Retail Today publishes new posts on Tuesdays, Wednesdays and Thursdays. If you want to get the word out about your innovative, imaginative and inspiring products for children, contact me today!

Baby Sherpa Makes Consumer Reports List

The Baby Sherpa® diaper bag backpack is included in the 10th edition of Best Baby Products, by Sandra Gordon and the editors of Consumer Reports.ConsumerReports+BestBabyProducts09

“We are truly honored to be included in this important publication for parents,” says CEO Heather Campbell-Dewar. The new paperback has this to say about the award winning backpack: “A diaper bag with lots of compartments like this backpack from Baby Sherpa can help you keep it all organized.”

Ergonomically designed, it features four bags in one that provide one-stop storage solutions for everything from food and diapers to medicine and gear for the most active of families – all hands-free.

The Illinois and Canada-based company says Baby Sherpa has traveled the world with active parents – from the Great Wall of China to the Pyramids of Egypt. It has also become a favorite with Hollywood and set new track records for efficiency at NASCAR.

Congratulations, Heather!

-Janet Muniz