Freshly Picked Marketplace

Newly launched online shopping community curated by Susan Petersen. 

Baby and kid lifestyle brand Freshly Picked just launched the Freshly Picked Marketplace, an online community made up of small businesses that features hand-selected and unique baby products. Not only will shoppers learn the passion behind each business, they can buy the products online directly from the Freshly Picked Marketplace.

The unique companies are “freshly picked” by the Freshly Picked founder Susan Petersen, who started making durable, well-designed baby moccasins from premium leather in 2009. Her highly coveted moccasins soon became adored by parents across the country, have remained a celebrity kid must-have and are available online at and retailers nationwide, including Nordstrom, Zappos, Bloomingdales and others.

“The Marketplace community of small businesses is truly the best of the best, hand-picked and tested by the Freshly Picked team. I’m excited to introduce moms and dads to each of these wonderful brands, and to add to the Marketplace community moving forward,” Susan says. “As new baby product innovators have emerged and try to gain exposure for their awesome products, I’ve thought, ‘I’ve been there before’. As I found myself wishing I had megaphone to share each of their stories and products in a way that didn’t distract from our focus at Freshly Picked, my team and I came up with the idea for Marketplace.”

Susan and her team want to create an online destination for small brands that need and deserve exposure – and Marketplace shoppers can rest assured they are getting well-made, amazing products. The first companies selected include:

Sproutling + Co

“Sproutling + Co’s simple wooden baby mobiles are a stunning, keepsake-worthy nursery accessory.”


Sproutling + Co is a modern mobile company started by Kristin Okada in 2016. Simple, beautiful baby mobile made of natural products and handcrafted with care for your sweet new baby. Each mobile is shipped in a beautiful muslin keepsake bag.

Koko’s Nest

“Koko’s Nest blankets’ modern design, heirloom quality, and intelligent versatility make them a must-have for every new arrival.”


Koko’s Nest is a contemporary knit baby blanket company started by Sy Yang in 2015. Made of 100% Egyptian cotton and spun in Italy, this year-round, versatile blanket will become a part of your everyday life as a family.

The Posh Society

“The Posh Society’s leather bows are the perfect size and shape for every tiny fashionista!”


The Posh Society is a playfully indulgent baby bow company started by Sasha Petersen in 2013. Each bow is made with genuine Freshly Picked leather and is attached to thin ivory elastic, made with felt on back of leather for maximum comfort.

Hazel Village

“Hazel Village produces their soft toys responsibly, striving for heirloom quality at a reasonable price.”


Created by Jane Van Cleef in 2010, Hazel Village is a soft toy company inspired by her favorite childhood stories like Brambly Hedge, Uncle Wiggly and the Little House stories and then expanded into making woodland theme animal toys.

Bannor Toys

“Made with all safe and organic materials, Bannor hardwood toys are beautiful and last a lifetime.”


Bannor Toys is a wooden toy company founded in 2012 by Jesse and Stacey Bannor.

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