Madpax


052313_MadPax_01‘Funk’tional backpacks that are the talk of the town.

Mike Cordovana and Tina Huber make ultra cool backpacks for creative kids … and their parents! The team experiments with ways to construct backpacks that make them stand out in a crowd.

MadPax backpacks are like no other –the cutting edge, origami-inspired designs scream individuality in a unique and wildly fun way!

Each creation conceived enters the ‘fabratory’ as a double dare of design and possibility. We add the punk, passion and purpose, dab out the drab and add the rad.

052313_MadPax_02Is it creature, myth or magic? A huge celebrity favorite –count Britney Spears, Hugh Jackman, Naomi Watts, LeAnn Rimes and Eddie Cibrian as customers- MadPax packs are available in a range of sizes, including Full Size, Half Size, Nibbler (a name I really love), a fully-insulated lunch pack and the Mighty Bite, to stash the small stuff.

052313_MadPax_03Once the creator behind custom homes, Mike Cordovana is the company’s math and manufacturing wizard; Tina Huber adds the funk as “sorceress of sales and marketing.” This duo has plans for additional Madpax -including halfpax, packs for littles under five, lunchboxes and accessories.

Pax on, I say!

SoYoung


Lifestyle bags and products with a celebrity following.

052113_SoYoung_backpacks_02Canadian mom Catherine Choi is the founder of SoYoung, a line of diaper bags, lunch boxes, cooler bags and accessories designed for the modern family. The line is characterized by clean lines, elegant functionality, tough-yet-tender fabrics and lovely silkscreen graphics, which come together with great urban appeal.

In the instant we meet our child for the first time, we are transformed by the sudden expansion of our hearts in a way we never thought possible. SoYoung is about acting on this inspiration. It’s about the pursuit of possibility and watching an idea blossom into reality.

Catherine’s Aha Moment. With no previous background, Catherine simply decided to design a better diaper bag! The process took four years to bring to market, but for her, it was a profound conviction, a sign you could say.

052113_SoYoung_lunchbagscoolersThe name of Catherine’s company –SoYoung- is actually her Korean name, one she tried hard to leave behind, yet became the nature choice for a business name of her own.

“Our products strive to add beauty to the everyday moments of life with children,” she says. “We treasure the unexpected moments of joy and laughter set against the backdrop of raising a family.”

052113_SoYoung_logoThe Toronto-based company with a celebrity following –like Halle Berry and Heidi Klum- is launching a new collection of waxed canvas bags and a new diaper clutch, available this August.

Sold across Canada, the United States and internationally in Australia, New Zealand, Kuwait, Hong Kong and Singapore.