Who says shoes have to match?

XOLO Shoes is changing footwear fashion one mismatched shoe at a time. The company celebrates a child’s unique personality with unusual shoe designs where the left and right shoes in a pair are not exactly the same.

The mismatched fabrics feature fun, colorful patterns –and the shoes look adorable because each shoe complements the other perfectly with coordinating designs and colors.

Pam Val is the creative mind behind Humble, TX-based XOLO. Owner of Pam Grace Creations, she is already successful in the baby and children’s bedding industry, and has a passion for children’s design. Her motto: Why not let kids express themselves not just in their room decor, but also in their clothing and accessories?

Kids are often told ‘no’ when they attempt to express themselves creatively. I want to give parents a chance to tell their children ‘yes!’

Back to School Deal. XOLO Shoes makes going back to school fun and stylish. Both girls and boys can really express themselves creatively with two different shoe styles -lace-up and slip on- backpacks and rain boots. The company also has NCAA college-licensed shoes for Mom and older kids, including team colors from LSU, Georgia, Florida and Auburn, with more to come.

Check out XOLO’s back to school deal good until October 31, 2013.

• Another ChicExecs client! Children’s Retail Today publishes new posts on Tuesdays, Wednesdays and Thursdays. If you want to get the word out about your innovative, imaginative and inspiring products for children, contact me today!