Inspired by the goodness of the Earth…

TANE organics’ Spring Summer 2013 collection is full of freshness, sweet shapes and delicious softness.

TANE organics makes wonderful baby things from the purest, most luxurious natural fibers ever. The comfortable construction and design details are inspired by the shape of the beautiful kimono. “Tane” is a Japanese word that means “seed,” and the color tones in the collection help make the clothing look good enough to eat! The clothes are soft, with simple lines and neat playful details.

Soft ripe oval shapes provide the ease and freedom of movement while the pocket detail reflects the functionality in farming attire. The playful racer back cutout reminds us of warm summer days and the relief in a timeless worker’s tank. Sweet apron-influenced ruffles and shapes echo the humble, authentic delivery of great design.

Nicely said.

This season’s pieces have simple silhouettes that create a perfect mix of detailing, color and elegance, made from 100% certified organic cotton grown without the use of pesticides, GOTS certified low impact dyes, Azo dioxide free, and finished in a nontoxic process.

TANE’s Kayla Bird tells me in addition to minimizing toxic exposure, eco-fabrics last longer. Who knew?

• Children’s Retail Today publishes new posts on Tuesdays, Wednesdays and Thursdays. If you want to get the word out about your innovative, imaginative and inspiring products for children, contact me today!