Exclusive. For a limited time. From the privacy of your own home or office.
In the rapidly growing online private sale/flash sale business, HauteLook partners with premium fashion and lifestyle brands to create private, upscale sale events at savings of up to 75% off retail prices. HauteLook is free to join and everyone is welcome. In fact, the company just passed the two million member mark, hosting more than 2,000 private sale events for women, men, home, beauty … and children’s products.
“HauteLook is a leader in the online kids’ business, with a dedicated team spearheaded by a veteran from BabyStyle, with a kid’s event almost every day,” Amelia Woltering, account director at KAPLOW, tells me. “The kids business is one of the fastest growing categories on HauteLook, with 2009 sales growing over 13x those of 2008.”
Amelia says that a partnership with HauteLook allows kids’ retailers brand transparency and control throughout the process, including time, pricing and the look of the event on HauteLook. Retailers also view the event through a private dashboard.
“Over 2/3 of kids’ buyers have never owned the brands prior to purchasing on HauteLook,” Amelia says, “but through the site, brands are introduced to a new, loyal audience for their products both on and off the site.”