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Hoot Company Inspires Imagination Through Play


Get to know the new Hoot Company at this week’s Atlanta International Gift Show.

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The folks at Hoot Company® believe childhood should be a hoot (very cute) – and offers unique, high-quality toys and books that focus on fun and imagination. Columbus, Ohio-based parents and entrepreneurs Kerri and David Love have created this new toy company to follow their passion for igniting their own young children’s imaginations – and now they’re excited to be introducing their two-year-old company to the children’s gift industry at The Atlanta International Gift & Home Furnishings Market. Visit them in Bldg. 3, Fl. 3, Booth #404.

Introducing Lovelets Plush Animals & Princess Kitty Butterfly – the First Toy Collection & Children’s Book

Hoot Company is entering the toy and gift markets with two initial brands that demonstrate the company’s commitment to fun and imagination: Lovelets® plush animal friends and Princess Kitty Butterfly®, an illustrated, read-along book and accompanying plush animal.

“We’re thrilled to introduce our company to those in the market looking for high-quality toys and books that inspire children’s imaginations. As parents ourselves, we believe children learn best through play and have made it our mission to create a family of toys that foster open-ended play.”

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Lovelets® plush animals are one of two exclusive Hoot Company toy brands launching in Atlanta. The Lovelets collection features six super soft, 13.5-inch plush animal characters, each with a unique feature – arms that reach out as if to say, “Let’s Hug!”

“Lovelets ‘hugging arms’ encourage the positive and powerful act of hugging, which builds trust and a sense of safety, and also elevates mood and happiness. Not only do these adorable animals provide children hugs when they may need extra comfort on daily adventures, but they empower children to nurture others with hugs in return.”

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Hoot Company is also introducing an illustrated, read-aloud picture book entitled, Princess Kitty Butterfly, about a chubby cat who dreams of becoming a butterfly. Readers follow Princess Kitty on an adventure and learn themes of self-confidence, perseverance and imagination. The book is available as a stand-alone item and also available as a gift set with an 8-inch plush toy.

“‘Princess Kitty Butterfly’ teaches young readers that if you believe in yourself, anything is possible. As with all Hoot Company toys and books, we hope it will inspire children’s imaginations and foster positive emotional growth through fun and play.”

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After the Loves recognized many toys in the market today are void of imagination, diversity and positive emotional messaging, they set out on a mission to bring toys to the market that spark imaginations and encourage open-ended play. Hoot Company is an entirely new kind of toy company formed a wholesale distributor. Toys, games and books will be available through independent, specialty, children’s gift and online retailers, as well as bookstores.

Geared for Imagination’s New Toy


A new toy from the land of LEGO has a simple shape with endless possibility for play.

Three-year-old toy company Geared for Imagination introduces Plus-Plus, a new construction toy that’s simple enough for a young children to make flat 2-D mosaics, yet able to grow with their imaginations, allowing them to create elaborate 3-D structures.

Designed and manufactured in Denmark –the country where the LEGO toy company was originally founded- Plus-Plus is also fun and addictive for adults, too. Playthings magazine recently selected Plus-Plus as a Toy of the Week! Sets are available in 100, 300, 600 and 1,200 pieces.

Through a network of retail outlets around the United States, including gift shops, toy stores, museum shops and many more types of retailers, we strive to deliver the kinds of products that we want our kids to play with.

Founded by two Ryan Hamilton and Bret Faber, Geared for Imagination creates and distributes top notch stuff for kids and what they call ‘”kidults.”

  • Children’s Retail Today publishes new posts on Tuesdays, Wednesdays and Thursdays. If you want to get the word out about your innovative, imaginative and inspiring products for children, contact me today!