K.I.D.S./Fashion Delivers = Delivering Good

This Mother’s Day, Honor a Woman Who Inspires You. Make a Donation in Her Name to Delivering Good (formerly K.I.D.S./Fashion Delivers)!

Help us make this a memorable Mother’s Day by honoring a special woman in your life with a donation that will help Delivering Good offer hope, dignity and self-esteem to millions of people in need. Your donation, of any amount, helps provide much needed essentials -including apparel, accessories, shoes, home furnishings, toys, books, school supplies and other items- to women, children and families touched by poverty or natural disaster.

Submit the name of your inspirational woman here.

The national 32-year-old charity will add both your names to the 2017 Women of Inspiration Honor Roll that will be displayed at the Women of Inspiration Luncheon, which honors three leaders in the licensing, wholesale and fashion community.

June 7 a Big Day for People In Need

Not only will the Women of Inspiration Luncheon take place on June 7 in New York, the charity’s name change to Delivering Good will be complete. The new website,, goes live! Helping to celebrate the milestone will be the luncheon honorees, fashion designer Tracy Reese, Gaye Dean of Target and Lana Todorovich of Ralph Lauren. Delivering Good’s social media sites are now live: @DeliveringGood on Facebook, Twitter and Instagram. The charity’s current website ( will provide updates on the renaming progress until the switch on June 7.

Delivering Good is the new name for the national charity formerly known as K.I.D.S./Fashion Delivers, and launching a new era of reaching millions of individuals challenged by poverty or natural disaster. For 32 years, the charity has helped millions of kids, adults and families affected by poverty and disaster resulting in over $1.6 billion of donated product that has been distributed through a network of community partners. In 2016, nearly 400 companies donated approximately $200 million of new apparel, accessories, shoes, home furnishings, toys, books and other useful items, distributed by more than 500 community partners to people in need. The name change reflects both new and continuing efforts to fight poverty and tragedies through the gift and delivery of new products. The models for helping others are changing nationwide and worldwide, and the re-launch will allow Delivering Good to better communicate its mission of delivering hope and dignity to people in need through community nonprofit partners.

“As our charity has evolved, we wanted to have a name and brand that could be embraced by our product donors, our financial donors, our community partners and the broader audience of consumers,” says Board Chairman Allan Ellinger. “Our programs are expanding to include donations and drives by children, company employees, community groups and more. Recently in Los Angeles, our staff was on the ground Delivering Good by personally handing out sandwiches and new socks to homeless men and women. At the other end of the spectrum, we have brands like BOBS from Skechers, who are Delivering Good by donating 8.4 million pairs of children’s shoes over the past six years, with another million pairs this year.”

Delivering Good receives high ratings from a number of organizations for low overhead and the ability to help people effectively. The charity efficiently leverages cash donations to achieve its mission – for every $10 of cash contributed, over $100 of donated new product can be provided to kids, adults or families in need. Delivering Good distributes product donations through a network of community partners to offer hope and dignity.

Renowned design and branding firm of Graj + Gustavsen has developed the new name and logo for Delivering Good. The law firm of Pryor Cashman has also supported the rebranding initiative. Board of Directors Vice President Milou Gwyn led this effort in her role as chair of the Strategic Planning Committee, together with President and CEO Lisa Gurwitch.

Leave a Reply

Please log in using one of these methods to post your comment: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s