An iconic brand launches new label, partnering with two popular companies to create exclusive designs for both girls and boys.
In 1960, legendary surfer Duke Boyd founded Hang Ten, designing the very first “board shorts” -not to mention launching one of the most iconic logos around.
Today, the Hang Ten name, and caché of surfing- is recognized around the world. The newly-launched exclusive label, Hang Ten Gold –owned by American Brand Holdings- has two new multi-year licensing agreements.
We share similar brand philosophies and we’re looking forward to developing great products for the Hang Ten brand as well as expanding our offering of lifestyle apparel for girls, clothing to stylishly and comfortably take them through their every day.
-LamanBlu creative director Holli Gibson
LamanBlu, known for eco-friendly contemporary designs and a lovely childhood sense, has signed on for Hang Ten Gold’s girl’s collection. While Andy & Evan is working on Hang Ten Gold’s new boy’s collection. Andy & Evan’s focus is to provide durability and functionality while maintaining a dressy-casual design aesthetic.
This is a unique opportunity to work with a 50-year-old iconic brand and build upon the Andy & Evan vision for producing great boys lifestyle brands.
–Evan Hakalir, partner/co-founder, Andy & Evan Industries, Inc.
Hang Ten Brand Manager Paul Kim says, “We are very excited in entering into agreements with these companies. They each produce incredibly personal products that people will become emotionally attached to. They truly understand our brand and what it means to our consumers.”
Looking forward to seeing what this brain trust comes up with!
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