AnnieWear Inspires Animal Lovers to Give Back


Pamela Pinta and Laurene Parletore have taken their passion and turned it into a reality.

AnnieWear is an online gift store that gives back,” Pam tells me. “We donate part of the proceeds from every item sold to animal rescues nationwide.” AnnieWear offers animal-themed products for newborns, infants, toddlers and kids up to size 7, as well as things that appeal to moms.

Named after Laurene’s adopted dog Annie and inspired by nephew Roland, who was born around the time Annie was adopted, AnnieWear has already donated to Almost Heaven Golden Retriever Rescue (where Annie is from), Liberty Humane Society (where Pam volunteers), Angel Acres Horse Haven Rescue, Purrs and Pooches, and The East Coast Maine Coon Rescue (where Pam was just elected to the Board of Directors).

Pam and Laurene are cousins who are both passionate animal lovers and avid shoppers with completely different styles and tastes. Pam loves all animals and adopts cats. Laurene loves all animals and adopts dogs. Neither are moms to humans, but they dearly love their nephews and try to influence their lives in a positive way.

Laurene says, “We cater to people looking for a unique gift for a special occasion, something that will make their gift stand out and their gift recipient appreciative.”

The pair began by creating their own product lines: the Life Line and the Annie Line. Both offer 100% ring-spun combed cotton one-pieces and t-shirts in traditional and contemporary colors for boys or girls. The Annie Line products features Annie’s picture, along with her trademark “So Stinkin’ Cute” graphic.

AnnieWear also includes popular brands such as Aden + Anais, Bibi & Mimi, Hatley, Kalencom, Kicky Pants, San Diego Hat Company, Vincent and many more.

AnnieWear products perform double duty for you: Unique gifts sure to be a hit that also help animals in need.

  • Children’s Retail Today publishes new posts on Tuesdays, Wednesdays and Thursdays. If you want to get the word out about your innovative, imaginative and inspiring products for children, contact me today!
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