Enchanted Enfant Returns

Paula Franco joins the Enchanted Enfant team as newly appointed sales director.

News from a much beloved children’s brand: luxury line Enchanted Enfant returns to market!

Designer and founder Michele Brulé recently took some time away to mourn the loss of her mother to breast cancer, and now she’s back with a collection for spring summer 2011 inspired by historical works of art, vintage Parisian photographs and images of her mom as a child.

The Printemps 2011 Collection could be her strongest to date, emanating the signature romantic elegance that Enchanted Enfant has made its trademark. The Joséphine dress is a dreamy confection of silk chiffon with delicately ruffled cap sleeves, smocked empire waist and a sprinkling of jewel-like metallic trimmed rosettes available in plum, putty and blush.

Michele tells HCRSourceBook she is extending the brand with Couturier Collection, truly special, special occasion wear. Notable pieces include the stunning L’Opéra gown and Place Vendôme dress with glistening metallic lace trim and the must have Estelle Italian brocade coat, named after her six-year-old daughter and muse.

The Essentiels Collection is also extending the brand, chic easy pieces for everyday wear offered at a moderate price point for broader distribution. Key pieces include the Rue Cler pima cotton pointelle smocked top and legging, the raffia wide brimmed floppy sun hat and silk rosette headband.

What’s more, Michele and Enchanted Enfant is donating a portion of all sales from the Printemps 2011 Collection to St. Jude Children’s Research Hospital, the first and only National Cancer Institute designated Comprehensive Cancer Center devoted solely to children .

View the collection at the next edition of  ENK Children’s Club August 1 – 3.

-Janet Muniz

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